Netflix has made one other main transfer to turn into a vacation spot for streaming reside sports activities as the corporate has introduced it will likely be the house for the NFL’s Christmas Day video games in a brand new three-year deal.
The streaming platform will broadcast two video games on December 25, 2024 — Kansas Metropolis Chiefs vs. Pittsburgh Steelers and Baltimore Ravens vs. Houston Texans. Netflix can even stream no less than one sport on December 25, 2025, and December 25, 2206.
“Final yr, we determined to take a giant guess on reside — tapping into huge fandoms throughout comedy, actuality TV, sports activities, and extra,” Netflix Chief Content material Officer, Bela Bajaria mentioned in an organization launch. “There aren’t any reside annual occasions, sports activities or in any other case, that examine with the audiences NFL soccer attracts. We’re so excited that the NFL’s Christmas Day video games will likely be solely on Netflix.”
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The NFL is ready to launch the remainder of its full common season 2024 schedule at 8 p.m. EST tonight.
It has not but been reported how a lot the deal is value. Neither Netflix nor the NFL has commented.
This information comes at a vital time for Netflix, because the streaming platform tries to make the leap into reside programming and sports activities.
In July, Netflix can have the unique streaming rights to the boxing match between Jake Paul and Mike Tyson, which subscribers can watch at no extra price.
Netflix additionally purchased the streaming rights to WWE Uncooked, which is able to start in 2025, a deal valued at an estimated $500 million for a 10-year contract.
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The platform has additionally begun providing a slew of widespread unique NFL programming, together with the “Quarterback” documentary collection and “Receiver,” which will likely be launched this summer season and present the lives of 5 celebrity NFL receivers throughout their 2023 seasons.
“We could not be extra excited to be the primary skilled sports activities league to companion with Netflix to deliver reside video games to followers around the globe,” Hans Schroeder, NFL Govt Vice President of Media Distribution mentioned in a launch.
Netflix was up over 83% in a one-year interval as of Wednesday afternoon.